How To Hook Your Audience: 5 Sneaky Ways
From Top Video Creators
Do you know about Mr. Beast…the popular creator on YouTube?
What a dumb question, everyone knows about it….
But the question is why? How do these top creators hook and engage with their audience such that everyone watches every single video they publish?
In this latest guide, I’ll showcase 5 sneaky ways top creators use to hook their audience like no other!
So without further ado, let’s get started:
#1: Present an idea so it creates anticipation
Ryan sits in the world’s quietest room in an attempt to beat a world record, but that’s not why this video blew up. In the intro, he sets up that sitting in this room is rumoured to drive people insane, and he makes out it could be torture.
Ryan stays until he beats the record, and at the end, they reveal that sitting in the quiet room isn’t dangerous at all, so have you spotted the almost hilarious thing Ryan has done!
Here let’s look at this on a really simplified level, this video should have been called I sat in silence for 45 minutes because that is literally all that happened, but the way he presented this idea with his thumbnail and title turned it into an exciting challenge.
#2: The first line of your content should tell the entire story.
The reason this works is that the audience straight away knows what’s happening, meaning there is no room for confusion.
So a typical viewer thinks that:
You’re not going to waste my time with five minutes of rubbish until you finally give me any good information.
So if you let them in on what’s happening fast and then spend the rest of the content showing them why that matters, you’ll keep them hooked.
#3: Show Imperfection And Your Struggle.
No one likes success presented on a silver platter
Some of the best YouTubers in the world showing their flaws, vulnerabilities and more heavily feature when things go wrong or get tough because that’s what makes a story so relatable and human thus hooking a viewer.
Example:
#4: Let Your Audience Take The Driver Seat
Show a situation the audience will relate to which fires up their brain and makes the readers/viewers talk to themselves
Use the if-scenarios to let your audience feel like the hero of the story so that they will be hooked to watch/read till the end.
Examples:
- If someone was following you do you think you’d notice…
- What would you do if you only had seven days to live…
- How would you like to make millions by pressing a few buttons on your computer…
- If my parents had died when I was young, what would have happened to me would I have wasted all my money on supercars…
#5: Make Your Content A Two-Way Conversation
Your content shouldn’t be a one-sided lecture. The simplest way to achieve this can be to:
- Ask the viewer a question in your intro
- Relate with your audience using #3
- Use jokes, emojis 😉
So here you have it, 5 sneaky ways to hook your audience.
Now, I would head over to you.
Which tactic you’ll use first? Is it showing your imperfection or letting your audience take the driver's seat?
Either way, let me know by leaving a comment right now. Don’t forget to clap and follow me for more useful content writing tips and budget-friendly tips.
Have a good day, readers!
